Jean Aitchison
Damp Spoon Syndrome
Crumbling Castle Theory
Infectious Disease Assumption.
Ensure you know what each of those means, and only apply them if REALLY relevant to the point.
Donald Mackinnon
He studied peoples prejudices, and then described them.
Mackinnon says that some PEOPLE see language in the following ways.
SOME PEOPLE see SOME LANGUAGE USES as Incorrect (or correct)
SOME PEOPLE see SOME LANGUAGE USES as Socially unacceptable (or acceptable)
SOME PEOPLE see SOME LANGUAGE USES as Morally unacceptable (or acceptable)
SOME PEOPLE see SOME LANGUAGE USES as Ugly (or pleasant)
It is not HIM who thinks this. This is what he observed in other people. SO you would word it like this...
"When Bryson describes the replies from the local as a 'snort', he is displaying the view (as Mackinnon would observe) that some forms of language are ugly - which is very prejudiced and prescriptive,
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